FRED.OLSEN CRUISES

That Fred. Olsen feeling

THE BRIEF
Capture what makes a Fred. Olsen cruise feel so special.

THE IDEA
Fred. Olsen is the alchemist of the sea, bringing together all the things that make a Fred. Olsen cruise feel special.

The places, the people, the service, the experience.

That Fred. Olsen feeling - We bottled it.

Concept / Strapline / TV script / Writing / Art direction

The campaign ran across film, OOH, press, DM and PR.